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.................. is not a part of TQM.

  • A.Continuous improvement
  • B.Employee involvement
  • C.Marketing
  • D.Communication

Answer: C

The one that is not part of TQM is Marketing.

Total Quality Management is built on principles such as customer focus, continuous improvement, involvement of all employees, process orientation, fact-based decision making and effective communication throughout the organisation.

Continuous improvement, employee involvement and communication are all core TQM principles. Marketing is a separate business function concerned with promoting and selling products and services, not one of the elements of TQM.

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