First hand personal study of local settings is referred to as
UGC NET - 2012,
Answer: C
First hand personal study of local settings is ethnography, the descriptive study of one culture through fieldwork and participant observation, which produces the raw material of cultural anthropology.
Ethnology is the comparative and theoretical study built on many ethnographies. Ethno-science studies how a people classify their own world. Ethno-history reconstructs a people's past from documents and oral tradition, not from direct present-day fieldwork.
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