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Discussion

The thick and thin data refer to :

  • A.The qualitative and quantitative approach
  • B.Qualitative
  • C.Quantitative
  • D.Soft data

Answer: A

Thick and thin data refer to the qualitative and quantitative approach.

'Thick' data, a term drawn from Clifford Geertz's 'thick description', are rich qualitative data about context, meanings and emotions, from interviews or ethnography. 'Thin' data are numerical, quantitative data, such as large datasets that show what happens but not why.

Options B and C each name only one side of the pair, and 'soft data' covers only the qualitative half.

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