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The "cocktail party phenomenon" inspired research on :

  • A.attention
  • B.stage hypnosis
  • C.alcohol effects
  • D.biological rhythms

Answer: A

The cocktail party phenomenon inspired research on attention.

Colin Cherry (1953) described how at a noisy party we can follow one conversation while ignoring others, yet notice our own name spoken elsewhere. His dichotic listening and shadowing experiments launched the study of selective attention, including Broadbent's filter theory and Treisman's attenuation theory.

The name refers to the party setting, not to alcohol, hypnosis or biological rhythms.

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