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Communication is a primary tool for effective :

  • A.Speaking
  • B.Behaviour change
  • C.Impact
  • D.Express knowledge

Answer: B

Communication is a primary tool for effective behaviour change.

In extension and health education, the purpose of communication is to bring about changes in people's knowledge, attitudes and practices, which is why programmes speak of behaviour change communication (BCC).

Speaking and expressing knowledge are parts of communication itself, not what it serves, and 'impact' is too vague: communication is judged by whether it changes behaviour.

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