Discussion
Which of the following is an advantage of E-Commerce ?
Answer: A
An advantage of e-commerce is the ability to operate 24/7.
An online store is open at all hours: customers can browse and order whenever they like, and the business can take orders without staff on duty. E-commerce also offers wide geographical reach, lower costs of running a shop, and the ability to personalise recommendations using customers' data.
The other options describe the opposite of e-commerce's strengths: its reach is wide, not limited; it makes personalisation easier, not impossible; and it usually lowers operating costs compared with physical stores.
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