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The famous term 'culture industry' was coined by :

  • A.Theodore Adorno
  • B.George Lukacs
  • C.Stuart Hall
  • D.Roland Barthes

Answer: A

The term 'culture industry' was coined by Theodor Adorno, with Max Horkheimer.

It comes from the chapter 'The Culture Industry: Enlightenment as Mass Deception' in their Dialectic of Enlightenment (1944/1947). The two Frankfurt School thinkers argued that film, radio and popular music are produced like factory goods, standardised to keep audiences passive.

Georg Lukacs is known for reification and his theory of the novel, Stuart Hall for the encoding and decoding model in British cultural studies, and Roland Barthes for Mythologies and semiology. None coined this term.

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