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Nora Cruz Quebral Clearly accounted that development communication was first articulated on 10th Dec 1971 at the :

  • A.University of Colombo
  • B.University of Phillippines in Los Baos
  • C.National University of Singapore
  • D.Chiang Mai University

Answer: B

It was at the University of the Philippines in Los Banos (printed 'Phillippines in Los Baos').

Nora Cruz Quebral, regarded as the mother of development communication, first defined the field in a lecture at the University of the Philippines Los Banos on 10 December 1971, describing it as the art and science of human communication applied to the speedy transformation of a country from poverty to growth.

Los Banos became the centre of the Los Banos school of development communication. Colombo, Singapore and Chiang Mai were not where she articulated it.

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