Discussion
What are common data analysis methods for user studies ?
(i) Descriptive Statistics
(ii) Content Analysis
(iii) Thematic Analysis
(iv) System Analysis
Answer: A
The answer is (i), (ii) (iii) are correct.
User studies collect survey, interview and observation data. Quantitative responses are summarised with descriptive statistics (frequencies, percentages, means), while open responses and documents are analysed by content analysis and thematic analysis, which code text into categories and recurring themes.
System analysis is a method for studying and designing information systems, not for analysing the data a user study gathers, so every option containing (iv) is wrong.
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