Discussion
Which among the following is the crux of the marketing process?
Answer: C
Correct answer: Marketing Mix
The marketing mix is where marketing actually happens: everything else - research, planning, segmentation - exists to decide what the mix should be, and the mix is what the customer encounters. It is the point at which strategy becomes an offer.
No comment is present. Be the first to comment.
Loading…
Post your comment
Please log in or register to post a comment.
Examination Categories
- SSC Exams
- Banking Exams
- Teaching Exams
- Civil Services Exams
- Railways Exams
- Engineering Recruitment Exams
- Defence Exams
- State Government Exams
- Police Exams
- Insurance Exams
- Nursing Exams
- Other Government Exams
- NRA CET
- PG Entrance Exams
- Campus Placement
- MBA Entrance Exams
- CUET and UG Entrance
- Judiciary Exams
- Regulatory Body Exams
- Software Development