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What does the term 'hyper local' refer to in the context of Digital Journalism ?

  • A.Global news coverage
  • B.News focused on a very specific community-level geographic area
  • C.Reporting only on national events
  • D.Reporting only district level events

Answer: B

Hyperlocal means news focused on a very specific community-level geographic area.

Hyperlocal digital outlets cover a neighbourhood, a ward, a village or a single town, reporting on matters such as civic works, local events and small businesses that larger outlets ignore.

Global and national coverage are the opposite scale. 'District level' is still broader than the hyperlocal scale, which works below the district, at the level of a community.

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