UGC NET 2011: June, Paper III, Commerce
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PAPER-III
COMMERCE
Signature and Name of Invigilator
1. (Signature) __________________________
(Name) ____________________________ Roll No.
2. (Signature) __________________________ (In figures as per admission card)
(Name) ____________________________
Roll No.________________________________
J 0 8 1 1 (In words)
Time : 2 1/2 hours] [Maximum Marks : 200
Number of Pages in this Booklet : 32 Number of Questions in this Booklet : 19
Instructions for the Candidates ¯Ö¸üßõÖÖÙ£ÖµÖÖë Ûêú ×»Ö‹ ×®Ö¤ìü¿Ö
1. Write your roll number in the space provided on the top 1. ¯ÖÆü»Öê ¯Öéšü Ûêú ‰ú¯Ö¸ü ×®ÖµÖŸÖ Ã£ÖÖ®Ö ¯Ö¸ü †¯Ö®ÖÖ ¸üÖê»Ö ®Ö´²Ö¸ü ×»Ö×ÜÖ‹ …
of this page.
2. »Ö‘Öã ¯ÖÏ¿®Ö ŸÖ£ÖÖ ×®Ö²ÖÓ¬Ö ¯ÖÏÛúÖ¸ü Ûêú ¯ÖÏ¿®ÖÖë Ûêú ˆ¢Ö¸ü, ¯ÖÏŸµÖêÛú ¯ÖÏ¿®Ö Ûêú ®Öß“Öê
2. Answer to short answer/essay type questions are to be µÖÖ ¯ÖÏ¿®ÖÖë Ûêú ²ÖÖ¤ü ´Öë פüµÖê Æãü‹ ׸üŒŸÖ ãÖÖ®Ö ¯Ö¸ü Æüß ×»Ö×ÜÖµÖê …
given in the space provided below each question or
after the questions in the Test Booklet itself.
‡ÃÖÛêú ×»Ö‹ ÛúÖê‡Ô †×ŸÖ׸üŒŸÖ ÛúÖÝÖ•Ö ÛúÖ ˆ¯ÖµÖÖêÝÖ ®ÖÆüà Ûú¸ü®ÖÖ Æîü …
3. ¯Ö¸üßõÖÖ ¯ÖÏÖ¸ü´³Ö ÆüÖê®Öê ¯Ö¸ü, ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ †Ö¯ÖÛúÖê ¤êü ¤üß •ÖÖµÖêÝÖß … ¯ÖÆü»Öê
No Additional Sheets are to be used.
¯ÖÖÑ“Ö ×´Ö®Ö™ü †Ö¯ÖÛúÖê ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê ŸÖ£ÖÖ ˆÃÖÛúß ×®Ö´®Ö×»Ö×ÜÖŸÖ
3. At the commencement of examination, the question •ÖÖÑ“Ö Ûêú ×»Ö‹ פüµÖê •ÖÖµÖëÝÖê, וÖÃÖÛúß •ÖÖÑ“Ö †Ö¯ÖÛúÖê †¾Ö¿µÖ Ûú¸ü®Öß
booklet will be given to you. In the first 5 minutes, you
are requested to open the booklet and compulsorily Æîü :
examine it as below : (i) ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê Ûêú ×»Ö‹ ˆÃÖÛêú Ûú¾Ö¸ü ¯Öê•Ö ¯Ö¸ü »ÖÝÖß
(i) To have access to the Question Booklet, tear off the ÛúÖÝÖ•Ö Ûúß ÃÖᯙ ÛúÖê ±úÖ›Ìü »Öë … ÜÖã»Öß Æãü‡Ô µÖÖ ×²Ö®ÖÖ Ã™üßÛú¸ü-
paper seal on the edge of this cover page. Do not ÃÖᯙ Ûúß ¯Öã×ßÖÛúÖ Ã¾ÖßÛúÖ¸ü ®Ö Ûú¸ëü …
accept a booklet without sticker-seal and do not (ii) Ûú¾Ö¸ü ¯Öéšü ¯Ö¸ü ”û¯Öê ×®Ö¤ìü¿ÖÖ®ÖãÃÖÖ¸ü ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ Ûêú ¯Öéšü ŸÖ£ÖÖ
accept an open booklet. ¯ÖÏ¿®ÖÖë Ûúß ÃÖÓܵÖÖ ÛúÖê †“”ûß ŸÖ¸üÆü “ÖîÛú Ûú¸ü »Öë ×Ûú µÖê ¯Öæ¸êü Æïü …
(ii) Tally the number of pages and number of questions ¤üÖêÂÖ¯ÖæÞÖÔ ¯Öã×ßÖÛúÖ ×•Ö®Ö´Öë ¯Öéšü/¯ÖÏ¿®Ö Ûú´Ö ÆüÖë µÖÖ ¤ãü²ÖÖ¸üÖ †Ö ÝÖµÖê
in the booklet with the information printed on the ÆüÖë µÖÖ ÃÖß׸üµÖ»Ö ´Öë ®Ö ÆüÖë †£ÖÖÔŸÖË ×ÛúÃÖß ³Öß ¯ÖÏÛúÖ¸ü Ûúß ¡Öã×™ü¯ÖæÞÖÔ
cover page. Faulty booklets due to pages/questions ¯Öã×ßÖÛúÖ Ã¾ÖßÛúÖ¸ü ®Ö Ûú¸ëü ŸÖ£ÖÖ ˆÃÖß ÃÖ´ÖµÖ ˆÃÖê »ÖÖî™üÖÛú¸ü ˆÃÖÛêú
missing or duplicate or not in serial order or any
other discrepancy should be got replaced ãÖÖ®Ö ¯Ö¸ü ¤æüÃÖ¸üß ÃÖÆüß ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ »Öê »Öë … ‡ÃÖÛêú ×»Ö‹ †Ö¯ÖÛúÖê
immediately by a correct booklet from the ¯ÖÖÑ“Ö ×´Ö®Ö™ü פüµÖê •ÖÖµÖëÝÖê … ˆÃÖÛêú ²ÖÖ¤ü ®Ö ŸÖÖê †Ö¯ÖÛúß ¯ÖÏ¿®Ö-
invigilator within the period of 5 minutes. ¯Öã×ßÖÛúÖ ¾ÖÖ¯ÖÃÖ »Öß •ÖÖµÖêÝÖß †Öî¸ü ®Ö Æüß †Ö¯ÖÛúÖê †×ŸÖ׸üŒŸÖ ÃÖ´ÖµÖ
Afterwards, neither the Question Booklet will be פüµÖÖ •ÖÖµÖêÝÖÖ …
replaced nor any extra time will be given. 4. †®¤ü¸ü פüµÖê ÝÖµÖê ×®Ö¤ìü¿ÖÖë ÛúÖê ¬µÖÖ®Ö¯Öæ¾ÖÔÛú ¯ÖœÌëü …
4. Read instructions given inside carefully. 5. ˆ¢Ö¸ü-¯Öã×ßÖÛúÖ Ûêú †®ŸÖ ´Öë Ûú““ÖÖ ÛúÖ´Ö (Rough Work) Ûú¸ü®Öê Ûêú
5. One page is attached for Rough Work at the end of the ×»Ö‹ ´Ö滵ÖÖÓÛú®Ö ¿Öß™ü ÃÖê ¯ÖÆü»Öê ‹Ûú ¯Öéšü פüµÖÖ Æãü†Ö Æîü …
booklet before the Evaluation Sheet. 6. µÖפü †Ö¯Ö ˆ¢Ö¸ü-¯Öã×ßÖÛúÖ ¯Ö¸ü ×®ÖµÖŸÖ Ã£ÖÖ®Ö Ûêú †»ÖÖ¾ÖÖ †¯Ö®ÖÖ ®ÖÖ´Ö,
6. If you write your Name, Roll Number, Phone Number or ¸üÖê»Ö ®Ö´²Ö¸ü, ±úÖê®Ö ®Ö´²Ö¸ü µÖÖ ÛúÖê‡Ô ³Öß ‹êÃÖÖ ×“ÖÅ®Ö ×•ÖÃÖÃÖê †Ö¯ÖÛúß
put any mark on any part of the Answer Sheet, except ¯ÖÆü“ÖÖ®Ö ÆüÖê ÃÖÛêú, †Ó×ÛúŸÖ Ûú¸üŸÖê Æïü †£Ö¾ÖÖ †³Ö¦ü ³ÖÖÂÖÖ ÛúÖ ¯ÖϵÖÖêÝÖ Ûú¸üŸÖê
for the space allotted for the relevant entries, which may
disclose your identity, or use abusive language or employ Æïü, µÖÖ ÛúÖê‡Ô †®µÖ †®Öã×“ÖŸÖ ÃÖÖ¬Ö®Ö ÛúÖ ¯ÖϵÖÖêÝÖ Ûú¸üŸÖê Æïü, ŸÖÖê ¯Ö¸üßõÖÖ Ûêú
any other unfair means, you will render yourself liable to ×»ÖµÖê †µÖÖêÝµÖ ‘ÖÖê×ÂÖŸÖ ×ÛúµÖê •ÖÖ ÃÖÛúŸÖê Æïü …
disqualification. 7. †Ö¯ÖÛúÖê ¯Ö¸üßõÖÖ ÃÖ´ÖÖ¯ŸÖ ÆüÖê®Öê ¯Ö¸ü ˆ¢Ö¸ü-¯Öã×ßÖÛúÖ ×®Ö¸üßõÖÛú ´ÖÆüÖê¤üµÖ ÛúÖê
7. You have to return the test booklet to the invigilators at »ÖÖî™üÖ®ÖÖ †Ö¾Ö¿µÖÛú Æîü †Öî¸ü ‡ÃÖê ¯Ö¸üßõÖÖ ÃÖ´ÖÖׯŸÖ Ûêú ²ÖÖ¤ü †¯Ö®Öê ÃÖÖ£Ö
the end of the examination compulsorily and must not ¯Ö¸üßõÖÖ ³Ö¾Ö®Ö ÃÖê ²ÖÖÆü¸ü ®Ö »ÖêÛú¸ü •ÖÖµÖë …
carry it with you outside the Examination Hall. 8. Ûêú¾Ö»Ö ®Öß»Öê/ÛúÖ»Öê ²ÖÖ»Ö ¯¾ÖÖ‡Õ™ü ¯Öê®Ö ÛúÖ Æüß ‡ÃŸÖê´ÖÖ»Ö Ûú¸ëü …
8. Use only Blue/Black Ball point pen. 9. ×ÛúÃÖß ³Öß ¯ÖÏÛúÖ¸ü ÛúÖ ÃÖÓÝÖÞÖÛú (Ûêú»ÖÛãú»Öê™ü¸ü) µÖÖ »ÖÖòÝÖ ™êü²Ö»Ö †Öפü ÛúÖ
9. Use of any calculator or log table etc., is prohibited. ¯ÖϵÖÖêÝÖ ¾ÖÙ•ÖŸÖ Æîü …
J-08-11 P.T.O.
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COMMERCE
¾ÖÖ×Ö•µÖ
PAPER – III
¯ÖÏ¿−Ö¯Ö¡Ö – III
Note : This paper is of two hundred (200) marks containing four (4) sections. Candidates
are required to attempt the questions contained in these sections according to the
detailed instructions given therein.
−ÖÖê™ü : µÖÆü ¯ÖÏ¿−Ö¯Ö¡Ö ¤üÖê ÃÖÖî (200) †Ó úÖë úÖ Æîü ‹¾ÖÓ ‡ÃÖ´Öë “ÖÖ¸ü (4) ÖÓ›ü Æïü … †³µÖÙ£ÖµÖÖë úÖê ‡−Ö´Öë ÃÖ´ÖÖ×ÆüŸÖ ¯ÖÏ¿−ÖÖë êú ˆ¢Ö¸ü
†»Ö$Ö ×¤üµÖê $ÖµÖê ×¾ÖßÖéŸÖ ×−Ö¤ìü¿ÖÖë êú †−ÖãÃÖÖ¸ü ¤êü−ÖÖ Æîü …
J-08-11 2
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SECTION – I
Ö›ü – I
Note : This section consists of two essay type questions of twenty (20) marks each, to be
answered in about five hundred (500) words each. (2 × 20 = 40 marks)
−ÖÖê™ü : ‡ÃÖ ÖÓ›ü ´Öë ²ÖßÃÖ-²ÖßÃÖ †Ó úÖë êú ¤üÖê ×−Ö²Ö−¬ÖÖŸ´Ö ú ¯ÖÏ¿−Ö Æïü … ¯ÖÏŸµÖê ú ¯ÖÏ¿−Ö úÖ ˆ¢Ö¸ü »Ö$Ö³Ö$Ö ¯ÖÖÑ“Ö ÃÖÖî (500) ¿Ö²¤üÖë
´Öë †¯Öê×+ÖŸÖ Æîü … (2 × 20 = 40 †Ó$ú)
1. “To accelerate industrial development, foreign investment must not be handled
rigidly.” Critically comment.
“Ÿ¾Ö׸üŸÖ †ÖîªÖê×$Ö ú ×¾Ö úÖÃÖ êú ×»ÖµÖê, ×¾Ö¤êü¿Öß ×¾Ö×−ÖµÖÖê$Ö úÖê ÃÖŸÖß ÃÖê ÃÖÓ“ÖÖ×»ÖŸÖ ú³Öß −ÖÆüà ú¸ü−ÖÖ “ÖÖ×Æü‹,”
†Ö»ÖÖê“Ö−ÖÖŸ´Ö ú ÃÖ´Öß+ÖÖ úßוֵÖê …
OR / †£Ö¾ÖÖ
What is the role of small scale industries in the economic development of our
country ?
Æü´ÖÖ¸êü ¤êü¿Ö êú †ÖÙ£Ö ú ×¾Ö úÖÃÖ ´Öë »Ö‘Öã-ßָü êú ˆªÖê$ÖÖë úß ŒµÖÖ ³Öæ×´Ö úÖ Æîü ?
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J-08-11 5 P.T.O.
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J-08-11 6
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2. Analyse the main determinants of micro and macro environment; and describe the
significance of business environment in the Indian context.
¾µÖÛ™ü ŸÖ£ÖÖ ÃÖ´ÖÛ™ü ¾ÖÖŸÖÖ¾Ö¸ü:Ö êú ×−Ö¬ÖÖÔ¸ü úÖë úÖê ×¾Ö¿»ÖêÂÖ:Ö úßוֵÖê ŸÖ£ÖÖ ³ÖÖ¸üŸÖ êú ÃÖÓ¤ü³ÖÔ ´Öë ¾µÖÖ¾ÖÃÖÖ×µÖ ú ¾ÖÖŸÖÖ¾Ö¸ü:Ö
êú ´ÖÆü¢¾Ö úÖ ¾Ö:ÖÔ−Ö úßוֵÖê …
OR / †£Ö¾ÖÖ
What are the causes of industrial sickness in our country ? What measures could be
adopted to bring about turn around in Indian industry ?
Æü´ÖÖ¸êü ¤êü¿Ö ´Öë †ÖîªÖê×$Ö ú ¹ $:ÖŸÖÖ êú ŒµÖÖ úÖ¸ü:Ö Æïü ? ³ÖÖ¸üŸÖßµÖ †ÖîªÖê×$Ö ú ×¾Ö úÖÃÖ úÖê $Ö×ŸÖ ¤êü−Öê êú ×»ÖµÖê ŒµÖÖ ˆ¯ÖÖµÖ
†¯Ö−ÖÖµÖê •ÖÖ ÃÖ úŸÖê Æïü ?
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J-08-11 7 P.T.O.
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J-08-11 9 P.T.O.
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SECTION – II
Ö›ü – II
Note : This section contains three (3) questions from each of the electives/specializations.
The candidate has to choose only one elective/specialization and answer all the three
questions contained therein. Each question carries fifteen (15) marks and is to be
answered in about three hundred (300) words. (3 × 15 = 45 marks)
−ÖÖê™ü : ‡ÃÖ ÖÓ›ü ´Öë ¯ÖÏŸµÖê ú ‹êÛ“”û ú ‡ úÖ‡Ô / ×¾Ö¿ÖêÂÖ–ÖŸÖÖ ÃÖê ŸÖß−Ö (3) ¯ÖÏ¿−Ö Æïü … †³µÖ£Öá úÖê êú¾Ö»Ö ‹ ú ‹êÛ“”û ú ‡ úÖ‡Ô /
×¾Ö¿ÖêÂÖ–ÖŸÖÖ úÖê “Öã−Ö ú¸ü ˆÃÖß êú ŸÖß−ÖÖë ¯ÖÏ¿−ÖÖë êú ˆ¢Ö¸ü ¤êü−Öê Æîü … ¯ÖÏŸµÖê ú ¯ÖÏ¿−Ö ¯Ö−¦üÆü (15) †Ó úÖë úÖ Æîü ¾Ö ˆÃÖ úÖ ˆ¢Ö¸ü
»Ö$Ö³Ö$Ö ŸÖß−Ö ÃÖÖî (300) ¿Ö²¤üÖë ´Öë †¯Öê×+ÖŸÖ Æîü … (3 × 15 = 45 †Ó$ú)
Elective – I
‹êÛ“”û$ú – I
Accounting and Finance
»ÖêÖÖÓ$ú−Ö ŸÖ£ÖÖ ×¾Ö¢Ö
3. What is the need for venture capital ?
•ÖÖê×Ö´Ö ¯ÖæÑ•Öß úß ŒµÖÖ †Ö¾Ö¿µÖ úŸÖÖ Æîü ?
J-08-11 10
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4. Briefly evaluate the working of National Stock Exchange (NSE).
¸üÖ™ÒüßµÖ Ã™üÖò ú ‹ŒÃÖ“Öë•Ö úß úÖµÖÔ ¯ÖÏ:ÖÖ»Öß úÖ ÃÖÓ×+Ö¯ŸÖ ´Öë ´Ö滵ÖÖÓ ú−Ö úßוֵÖê …
5. Why Human Resources Accounting (HRA) is not becoming popular ?
´ÖÖ−Ö¾ÖßµÖ ÃÖÓÃÖÖ¬Ö−Ö »ÖêÖÖÓ ú−Ö †×¬Ö ú »ÖÖê úׯÖ쵅 ŒµÖÖë −ÖÆüà ÆüÖê ¸üÆüÖ Æîü ?
OR / †£Ö¾ÖÖ
Elective – II
‹êÛ“”û$ú – II
Marketing (×¾Ö¯ÖÖ−Ö)
3. Explain “Promotion Components” in the Marketing Mix.
×¾Ö¯Ö:Ö−Ö ÃÖÛ´´ÖÁÖ:Ö ´Öë “ÃÖÓ¾Ö¬ÖÔ ú ‘Ö™ü úÖë” úß ¾µÖÖµÖÖ ú¸ëü …
4. Clarify the Models of Consumer Behaviour.
ˆ¯Ö³ÖÖꌟÖÖ ¾µÖ¾ÖÆüÖ¸ü êú ¯ÖÏןֺ ¯ÖÖë úÖê ïÖ™ü úßוֵÖê …
5. “Ultimately the burden of advertisement falls on the consumer.” Explain.
“×¾Ö–ÖÖ¯Ö−Ö úÖ ³ÖÖ¸ü †−ŸÖŸÖÖê$ÖŸ¾ÖÖ ˆ¯Ö³ÖÖꌟÖÖ†Öë ¯Ö¸ü ¯Ö›ÌüŸÖÖ Æîü …” ÃÖ´Ö—ÖÖ‡µÖê …
OR / †£Ö¾ÖÖ
Elective – III
‹êÛ“”û$ú – III
Human Resource Management
´ÖÖ−Ö¾Ö ÃÖÓÃÖÖ¬Ö−Ö ¯ÖϲÖ−¬Ö
3. Describe the procedure of recruitment and selection of personnel in an organisation.
× úÃÖß ÃÖÓ$Öšü−Ö ´Öë ú´ÖÔ“ÖÖ׸üµÖÖë úß ³ÖŸÖá ‹¾ÖÓ “ÖµÖ−Ö úß ¯Ö¨ü×ŸÖ úÖ ¾Ö:ÖÔ−Ö úßוֵÖê …
4. Differentiate between financial and non-financial incentives. What is the importance
of non-financial incentives for increasing industrial productivity ?
×¾Ö¢ÖßµÖ ‹¾ÖÓ †×¾Ö¢ÖßµÖ ¯ÖÏÖêŸÃÖÖÆü−ÖÖë ´Öë ŒµÖÖ †−ŸÖ¸ü Æîü ? †ÖîªÖê×$Ö ú ˆŸ¯ÖÖ¤ü úŸÖÖ úß ¾Öéרü ÆêüŸÖ㠆׾֢ÖßµÖ ¯ÖÏÖêŸÃÖÖÆü−ÖÖë úÖ
ŒµÖÖ ´ÖÆü¢¾Ö Æïü ?
5. Discuss the various methods of performance appraisal.
×−Ö¯ÖÖ¤ü−Ö ´Ö滵ÖÖÓ ú−Ö úß ×¾Ö׳Ö−−Ö ×¾Ö׬ֵÖÖë úß ×¾Ö¾Öê“Ö−ÖÖ úßוֵÖê …
OR / †£Ö¾ÖÖ
Elective – IV
‹êÛ“”û$ú – IV
International Business
†−ŸÖ¸üÖÔ™ÒüßµÖ ¾µÖÖ¯ÖÖ¸ü
3. What are the unsettled issues of “DOHA” Conference ?
¤üÖêÆüÖ ÃÖ´´Öê»Ö−Ö êú ×¾Ö¾ÖÖפüŸÖ ´Öã§êü ŒµÖÖ Æïü ?
J-08-11 11 P.T.O.
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4. How does domestic business differ from international business ?
†−ŸÖ¸üÖÔ™ÒüßµÖ ¾µÖÖ¯ÖÖ¸ü úß ŸÖã»Ö−ÖÖ ´Öë ‘Ö¸êü»Öæ ¾µÖÖ¯ÖÖ¸ü × úÃÖ ¯ÖÏ úÖ¸ü ÃÖê ׳Ö−−Ö Æîü ?
5. Describe the regulations pertaining to issue of shares by Indian companies to foreign
investors.
³ÖÖ¸üŸÖßµÖ ú´¯Ö×−ÖµÖÖë êú «üÖ¸üÖ ×¾Ö¤êü¿Öß ×−Ö¾Öê¿Ö ú¢ÖÖÔ†Öë úÖê †Ó¿ÖÖë êú ×−Ö$ÖÔ´Ö−Ö ÃÖê ÃÖ´²ÖÛ−¬ÖŸÖ ×¾Ö×−ÖµÖ´Ö−ÖÖë úß ¾µÖÖµÖÖ
úßוֵÖê …
OR / †£Ö¾ÖÖ
Elective – V
‹êÛ“”û$ú – V
Income-tax Law and Tax Planning
†ÖµÖ$ú¸ü $úÖ−Öæ−Ö ‹¾ÖÓ $ú¸ü ×−ÖµÖÖê•Ö−Ö
3. What are the legal provisions regarding deduction of tax at source from salary
income ?
¾ÖêŸÖ−Ö †ÖµÖ ´Öë ÃÖê ÄÖÖêŸÖ ¯Ö¸ü ú¸ü úß ú™üÖîŸÖß êú ÃÖ´²Ö−¬Ö ´Öë ¾Öî¬ÖÖ×−Ö ú ¯ÖÏÖ¾Ö¬ÖÖ−Ö ŒµÖÖ Æïü ?
4. What is a Permanent Account Number ? What are its advantages ?
¯Ö¸ü´ÖÖ−Öê−™ü ‹ úÖ‰ú−™ü −Ö´²Ö¸ü ŒµÖÖ Æîü ? ‡ÃÖ êú ŒµÖÖ »ÖÖ³Ö Æïü ?
5. Distinguish between tax evasion and tax avoidance and explain the methods of tax
planning.
ú¸ü †¯Ö¾ÖÓ“Ö−Ö ŸÖ£ÖÖ ú¸ü †¾ÖÆêü»Ö−ÖÖ ´Öë †−ŸÖ¸ü ïÖ™ü úßוֵÖê ŸÖ£ÖÖ ú¸ü ×−ÖµÖÖê•Ö−Ö úß ×¾Ö׳Ö−−Ö ×¾Ö׬ֵÖÖë úÖê ïÖ™ü
úßוֵÖê …
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SECTION – III
Ö›ü – III
Note : This section contains nine (9) questions of ten (10) marks, each to be answered in
about fifty (50) words. (9 × 10 = 90 marks)
−ÖÖê™ü : ‡ÃÖ ÖÓ›ü ´Öë ¤üÃÖ-¤üÃÖ (10-10) †Ó úÖë êú −ÖÖî (9) ¯ÖÏ¿−Ö Æïü … ¯ÖÏŸµÖê ú ¯ÖÏ¿−Ö úÖ ˆ¢Ö¸ü »Ö$Ö³Ö$Ö ¯Ö“ÖÖÃÖ (50) ¿Ö²¤üÖë ´Öë
†¯Öê×+ÖŸÖ Æîü … (9 × 10 = 90 †Ó$ú)
6. Define Cobb-Douglas production function.
úÖò²Ö-›ò$»ÖÃÖ êú ˆŸ¯ÖÖ¤ü−Ö ±ú»Ö−Ö úÖê ¯Ö׸ü³ÖÖ×ÂÖŸÖ úßוֵÖê …
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7. What do you mean by holding company ?
¬ÖÖ¸ü ú ú´¯Ö−Öß ÃÖê ŒµÖÖ †Ö¿ÖµÖ Æîü ?
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8. Name five ways in which consumers are often cheated.
× ú−Ö ¯ÖÖÑ“Ö ŸÖ¸üß úÖë êú «üÖ¸üÖ ÃÖÖ´ÖÖ−µÖŸÖµÖÖ ˆ¯Ö³ÖÖꌟÖÖ†Öë êú ÃÖÖ£Ö ¬ÖÖêÖÖ-¬Ö›Ìüß úß •ÖÖŸÖß Æîü ?
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9. What do you mean by hypothesis ?
¯Ö׸ü ú»¯Ö−ÖÖ ÃÖê †Ö¯Ö úÖ ŒµÖÖ †Ö¿ÖµÖ Æîü ?
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10. What do you mean by managerial conflict ?
¯ÖϲÖ−¬Ö úßµÖ ÃÖÓ‘ÖÂÖÔ ÃÖê †Ö¯Ö úÖ ŒµÖÖ †×³Ö¯ÖÏÖµÖ Æîü ?
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11. Distinguish between Mega Marketing and Meta Marketing.
´Öê$ÖÖ-×¾Ö¯Ö:Ö−Ö ŸÖ£ÖÖ ´Öê™üÖ ×¾Ö¯Ö:Ö−Ö êú ´Ö¬µÖ †−ŸÖ¸ü ïÖ™ü úßוֵÖê …
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12. What do you mean by Deferred Revenue Expenditure ?
ãÖ×$ÖŸÖ †ÖµÖ$ÖŸÖ Ö“ÖÔ ÃÖê †Ö¯Ö úÖ ŒµÖÖ †×³Ö¯ÖÏÖµÖ Æîü ?
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13. What is meant by E-Banking ?
‡Ô-²ÖïØ ú$Ö ÃÖê †Ö¯Ö ŒµÖÖ ÃÖ´Ö—ÖŸÖê Æïü ?
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14. What do you understand by TRIPS ?
×™Òü¯ÖÃÖ (TRIPS) ÃÖê †Ö¯Ö ŒµÖÖ ÃÖ´Ö—ÖŸÖê Æïü ?
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SECTION – IV
Ö›ü – IV
Note : This section contains five (5) questions of five (5) marks each based on the following
passage. Each question should be answered in about thirty (30) words.
(5 × 5 = 25 marks)
−ÖÖê™ü : ‡ÃÖ ÖÓ›ü ´Öê ×−Ö´−Ö×»Ö×ÖŸÖ ¯Ö׸ü“”êû¤ü ¯Ö¸ü †Ö¬ÖÖ׸üŸÖ ¯ÖÖÑ“Ö (5) ¯ÖÏ¿−Ö Æïü … ¯ÖÏŸµÖê ú ¯ÖÏ¿−Ö úÖ ˆ¢Ö¸ü »Ö$Ö³Ö$Ö ŸÖßÃÖ (30)
¿Ö²¤üÖë ´Öë †¯Öê×+ÖŸÖ Æîü … ¯ÖÏŸµÖê ú ¯ÖÏ¿−Ö ¯ÖÖÑ“Ö (5) †Ó úÖë úÖ Æîü … (5 × 5 = 25 †Ó$ú)
Managerial economist has an important role to play. The most important of the
obligations of a managerial economist is that his objectives must coincide with that of
the business. Since in most of the cases the firms try to maximise profits on their
invested capital, the managerial economist must also help in achieving this goal. So
long as he maintains that conviction and helps in enhancing the ability of the firm to
maximise profits he will be a successful managerial economist. The other most
important responsibility of a managerial economist is to try to make as accurate
forecasts as possible. We know that every decision a management takes normally has
J-08-11 26
Text of page 27
implications going beyond the present, while, on the other hand, future is rather
uncertain. It is, therefore, necessary and obligatory for a managerial economist to
make future forecasts in such a manner that the risks involved in the uncertainties of
future are minimized for the firm. He will have to make these forecasts on the basis of
data on the market conditions, the general economic environment, the Government
policies, etc. For forecasting, he uses the techniques of probability. A managerial
economist is supposed to forecast the trend and shifts in the activities of importance
to the firm; be it sales, profits, demand, cost, etc. Once such a forecast along with its
possible implications for the firm are available, the management can follow a more
orderly course of business planning.
The contribution of a managerial economist will be adequate only when he is a
member of full status in the business team. He must be ready to take up challenging
tasks. Whenever some special assignments come to him, he should be ready to
undertake them with full seriousness. It is for the managerial economist himself that
he makes his services indispensable and most sought after, both with the help of his
ability, training and experience as well as because of his capacity to win continuing
support for himself and his professional ideas. For the latter, a necessary condition is
that he can put even the most sophisticated ideas in the easiest and common language
and in a convincing manner.
¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß úÖê ´ÖÆü¢¾Ö¯Öæ:ÖÔ ³Öæ×´Ö úÖ ×−Ö³ÖÖ−Öß ÆüÖêŸÖß Æîü … ¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß úÖ ÃÖ¾ÖÖÔ×¬Ö ú
´ÖÆü¢¾Ö¯Öæ:ÖÔ ¤üÖ×µÖŸ¾Ö µÖÆü Æîü × ú ˆÃÖ êú †Öî¸ü ¾µÖ¾ÖÃÖÖµÖ êú ˆ§êü¿µÖÖë ´Öë ÃÖÖ´ÖÓ•ÖÃµÖ ÆüÖê … ŒµÖÖë× ú †×¬Ö úÖÓ¿Ö ´ÖÖ´Ö»ÖÖë ´Öë ±ú´Öí
†¯Ö−Öß ×−Ö¾Öê×¿ÖŸÖ ¯ÖæÑ•Öß ¯Ö¸ü »ÖÖ³ÖÖë úÖê †×¬Ö úŸÖ´Ö ú¸ü−Öê úÖ ¯Öϵ֟−Ö ú¸üŸÖß Æïü, ¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß úÖê ³Öß ‡ÃÖ »Ö+µÖ
úß ¯ÖÏÖÛ¯ŸÖ ´Öë ´Ö¤ü¤ü ú¸ü−Öß “ÖÖ×ÆüµÖê … •Ö²Ö ŸÖ ú ¾ÖÆü ‡ÃÖ ¬ÖÖ¸ü:ÖÖ úÖê ²Ö−ÖÖ‹ ¸üÖŸÖÖ Æîü †Öî¸ü »ÖÖ³ÖÖë úÖê †×¬Ö úŸÖ´Ö ú¸ü−Öê ´Öë
±ú´ÖÔ úß +Ö´ÖŸÖÖ úÖê ²ÖœÌüÖ−Öê ´Öë ´Ö¤ü¤ü ú¸üŸÖÖ Æîü ŸÖ²Ö ŸÖ ú ¾ÖÆü ‹ ú ÃÖ±ú»Ö ¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß ²Ö−ÖÖ ¸üÆêü$ÖÖ …
¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß úß †−µÖ ÃÖ¾ÖÖÔ×¬Ö ú ´ÖÆü¢¾Ö¯Öæ:ÖÔ ×•Ö´´Öê¤üÖ¸üß •ÖÆüÖÓ ŸÖ ú ÃÖÓ³Ö¾Ö ÆüÖê šüß ú-šüß ú ¯Öæ¾ÖÖÔ−Öã´ÖÖ−Ö ú¸ü−Öê úß
úÖê×¿Ö¿Ö ú¸ü−ÖÖ Æîü … Æü´Ö •ÖÖ−ÖŸÖê Æïü × ú ¯ÖϲÖ−¬Ö−Ö «üÖ¸üÖ ×»Ö‹ $Ö‹ ¯ÖÏŸµÖê ú ×−Ö:ÖÔµÖ êú ×−Ö×ÆüŸÖÖ£ÖÔ (†£Ö¾ÖÖ ¯ÖϳÖÖ¾Ö)
ÃÖÖ´ÖÖ−µÖŸÖµÖÖ ¾ÖŸÖÔ´ÖÖ−Ö ÃÖê ¯Ö¸êü •ÖÖŸÖê Æïü, •Ö²Ö× ú, ‡ÃÖ êú ¤æüÃÖ¸üß †Öê¸ü ³Ö×¾Ö嵅 †×−ÖÛ¿“ÖŸÖ ÆüÖêŸÖÖ Æîü … †ŸÖ:, ¯ÖϲÖ−¬Ö úßµÖ
†£ÖÔ¿ÖÖáÖß êú ×»ÖµÖê µÖÆü †Ö¾Ö¿µÖ ú †Öî¸ü †Ö$ÖÏÆüß ÆüÖêŸÖÖ Æîü × ú ¾ÖÆü ³Ö×¾Ö嵅 êú ×»ÖµÖê ¯Öæ¾ÖÖÔ−Öã´ÖÖ−Ö ‡ÃÖ ŸÖ¸üÆü ÃÖê ú¸êü × ú
³Ö×¾Ö嵅 úß †×−ÖÛ¿“ÖŸÖŸÖÖ†Öë ´Öë ×−Ö×ÆüŸÖ •ÖÖê×Ö´Ö ±ú´ÖÔ êú ×»ÖµÖê ú´Ö ÃÖê ú´Ö ÆüÖê •ÖÖ‹Ñ … ˆÃÖê, ²ÖÖ•ÖÖ¸ü úß ÛãÖןֵÖÖë,
ÃÖÖ´ÖÖ−µÖ †ÖÙ£Ö ú ¾ÖÖŸÖÖ¾Ö¸ü:Ö, ÃÖ¸ü úÖ¸üß −ÖßןֵÖÖë ‡ŸµÖÖפü ¯Ö¸ü †ÖÑ ú›ÌüÖë êú †Ö¬ÖÖ¸ü ¯Ö¸ü µÖÆü ¯Öæ¾ÖÖÔ−Öã´ÖÖ−Ö ú¸ü−Öê ÆüÖë$Öê …
¯Öæ¾ÖÖÔ−Öã´ÖÖ−Ö êú ×»ÖµÖê, ¾ÖÆü ¯ÖÏÖ×µÖ úŸÖÖ úß ŸÖ ú−Öß úÖë úÖ ˆ¯ÖµÖÖê$Ö ú¸üŸÖÖ Æîü … ¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß ÃÖê µÖÆü †¯Öê×+ÖŸÖ
ÆüÖêŸÖÖ Æîü × ú ¾ÖÆü ±ú´ÖÔ êú ×»ÖµÖê, ´ÖÆü¢¾Ö úß $ÖןÖ×¾Ö׬ֵÖÖë, “ÖÖÆêü ¾ÖÆü ×²Ö Îúß, »ÖÖ³Ö, ´ÖÖÓ$Ö, »ÖÖ$ÖŸÖ ‡ŸµÖÖפü ÆüÖë, ´Öë ¹ýÖ ‹¾ÖÓ
²Ö¤ü»ÖÖ¾Ö êú ÃÖ´²Ö−¬Ö ´Öë ¯Öæ¾ÖÖÔ−Öã´ÖÖ−Ö ú¸ëü … ‹ ú ²ÖÖ¸ü ‹êÃÖÖ ¯Öæ¾ÖÖÔ−Öã´ÖÖ−Ö †¯Ö−Öê ÃÖÓ³ÖÖ×¾ÖŸÖ ×−Ö×ÆüŸÖÖ£ÖÖí êú ÃÖÖ£Ö-ÃÖÖ£Ö ±ú´ÖÔ êú
×»ÖµÖê ˆ¯Ö»Ö²¬Ö ÆüÖê •ÖÖ−Öê ¯Ö¸ü, ¯ÖϲÖ−¬Ö−Ö, ¾µÖÖ¾ÖÃÖÖ×µÖ ú ×−ÖµÖÖê•Ö−Ö úß •µÖÖ¤üÖ Îú´Ö²Ö¨ü פü¿ÖÖ úÖ †−ÖãÃÖ¸ü:Ö ú¸ü ÃÖ úŸÖÖ Æîü …
J-08-11 27 P.T.O.
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¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß úÖ µÖÖê$Ö¤üÖ−Ö êú¾Ö»Ö ŸÖ³Öß ¯ÖµÖÖÔ¯ŸÖ ÆüÖê$ÖÖ •Ö²Ö ¾ÖÆü ¾µÖÖ¾ÖÃÖÖ×µÖ ú ¤ü»Ö ´Öë ¯Öæ:ÖÔßָüßµÖ
ÃÖ¤üÃµÖ ÆüÖêŸÖÖ Æîü … ˆÃÖê “Öã−ÖÖîŸÖß ¯Öæ:ÖÔ úÖµÖÖì Ó úÖê ú¸ü−Öê êú ×»ÖµÖê ŸÖîµÖÖ¸ü ¸üÆü−ÖÖ “ÖÖ×ÆüµÖê … •Ö²Ö ú³Öß ˆÃÖ êú ÃÖ´Ö+Ö ×¾Ö¿ÖêÂÖ
úÖµÖÔ †Ö‹Ñ, ˆÃÖê ˆ−Æëü ¯Öæ:ÖÔ $Ö´³Ö߸üŸÖÖ êú ÃÖÖ£Ö ú¸ü−Öê êú ×»ÖµÖê ŸÖîµÖÖ¸ü ¸üÆü−ÖÖ “ÖÖ×ÆüµÖê … ¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß êú þֵÖÓ êú
×»ÖµÖê µÖÆü ´ÖÆü¢¾Ö¯Öæ:ÖÔ Æîü × ú ¾ÖÆü †¯Ö−Öß ÃÖê¾ÖÖ†Öë úÖê, †¯Ö−Öß µÖÖê$µÖŸÖÖ, ¯ÖÏ׿Ö+Ö:Ö †Öî¸ü †−Öã³Ö¾Ö †Öî¸ü ÃÖÖ£Ö Æüß ÃÖÖ£Ö †¯Ö−Öê
×»ÖµÖê ‹¾ÖÓ †¯Ö−Öê ¾µÖÖ¾ÖÃÖÖ×µÖ ú ×¾Ö“ÖÖ¸üÖë êú ×»ÖµÖê ÃÖŸÖŸÖ ÃÖ´Ö£ÖÔ−Ö ¯ÖÏÖ¯ŸÖ ú¸ü−Öê úß +Ö´ÖŸÖÖ úß ÃÖÆüÖµÖŸÖÖ ÃÖê, †¯Ö−Öß ÃÖê¾ÖÖ†Öë
úÖê †¯Ö׸üÆüÖµÖÔ ‹¾ÖÓ ÃÖ¾ÖÖÔ×¬Ö ú ¯ÖÖ−Öê µÖÖê$µÖ ²Ö−ÖÖ‹ … ¾µÖÖ¾ÖÃÖÖ×µÖ ú ×¾Ö“ÖÖ¸üÖë êú ×»ÖµÖê †Ö¾Ö¿µÖ ú ¿ÖŸÖÔ µÖÆü Æîü × ú ¾ÖÆü
ÃÖ¾ÖÖÔ×¬Ö ú ¯Ö׸ü éúŸÖ ×¾Ö“ÖÖ¸üÖë úÖê ³Öß ÃÖ¾ÖÖÔ×¬Ö ú †ÖÃÖÖ−Ö †Öî¸ü ÃÖÖ´ÖÖ−µÖ ³ÖÖÂÖÖ ´Öë †Öî¸ü †−µÖ úÖê ÃÖÆü´ÖŸÖ ú¸ü−Öê êú œÌÓü$Ö ´Öë
¯Öê¿Ö ú¸ü ÃÖ êú …
15. What is the most important obligation of a managerial economist ?
¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß úÖ ´ÖãµÖ ˆ¢Ö¸ü¤üÖ×µÖŸ¾Ö ŒµÖÖ Æîü ?
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16. Why a managerial economist should be well-versed in the techniques of forecasting ?
‹ ú ¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß úÖê ¯Öæ¾ÖÖÔ−Öã´ÖÖ−Ö ú¸ü−Öê úß ×¾Ö׬ֵÖÖë ´Öë ŒµÖÖë ×−Ö¯Öã:Ö ÆüÖê−ÖÖ “ÖÖ×ÆüµÖê ?
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17. Why is forecast an essential part of planning ?
¯Öæ¾ÖÖÔ−Öã´ÖÖ−Ö ×−ÖµÖÖê•Ö−Ö úÖ ‹ ú †Ö¾Ö¿µÖ ú ×ÆüÃÃÖÖ ŒµÖÖë Æîü ?
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18. Why is it that a managerial economist is expected to take up special challenging
assignments ?
‹ ú ¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß ÃÖê ×¾Ö¿ÖêÂÖ “Öã−ÖÖîŸÖ߯Öæ:ÖÔ úÖµÖÔ ú¸ü−Öê úß †¯Öê+ÖÖ ŒµÖÖë úß •ÖÖŸÖß Æîü ?
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19. How does a good managerial economist maintain his professional status in and out of
the organisation ?
¯ÖϲÖ−¬Ö úßµÖ †£ÖÔ¿ÖÖáÖß †¯Ö−Öê ¾µÖÖ¾ÖÃÖÖ×µÖ ú ßָü úÖê ÃÖÓ$Öšü−Ö êú †−¤ü¸ü ‹¾ÖÓ ²ÖÖÆü¸ü × úÃÖ ¯ÖÏ úÖ¸ü úÖµÖ´Ö ¸üÖŸÖÖ Æîü ?
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FOR OFFICE USE ONLY
Marks Obtained
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Source: University Grants Commission. Question paper published by University Grants Commission.